Conversations

One inbox for SMS, email, WhatsApp, Messenger, Instagram, web chat and calls. Here, it's full of the questions people ask us before switching.

Maya Thompson

SMS

Answered

Today

Wait, is Imago really free? What's the catch?

No catch. The app itself is free. Self-host it and you pay $0 to us, forever. You pay your own providers (Twilio, your email service, your AI key) directly, at their prices, with no markup from us.

When Imago Cloud launches (Release 2) you can skip the server: a free workspace with no card, and you only top up a wallet for things that cost us money, like texts, calls and AI.

Sent by Imago team · SMS

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Every question in this inbox

Read them all on one page, grouped by topic.

Is Imago CRM really free?
Do I need a credit card to start?
How much is the Agency plan?
What does free email mean on Imago Cloud?
What tools can Imago CRM replace?
How hard is it to self-host Imago CRM?
Can I use my own Twilio, OpenAI or Anthropic keys?
Where is the Imago CRM source code?
Can I import my contacts from another CRM?
Can I reply to customers from my own Gmail or Outlook?
Will my text messages get blocked by carriers?
How is Imago different from GoHighLevel or HubSpot?
Can my team talk about a customer privately?
Which social networks can Imago post to?
Does Imago have an AI website builder?
Can AI answer my phone and book appointments?
Can the AI answer only when my team misses a call?
Can Imago's AI make outbound calls?
Which AI models does Imago support?
Can I see what AI costs me?
How does the Imago knowledge base find answers?
Can I measure the quality of AI answers?
Can agencies use Imago for clients under their own brand?
Can I copy one client's setup to another?
Who owns my data in Imago CRM?
Is Imago CRM HIPAA compliant?